Are you Chandon or Budweiser?
Who are you and why do I care? That’s a question every company should be able to answer about their brand. And if your answer is different than what your customer would say if asked the same question, you have a problem.
Your brand defines you, and despite what you may have written in your employee manual, or use as a tagline on your website, your customer defines your brand.
If you’re feeling like you’re serving champagne and your customers think it’s beer, Grits Marketing Group can help. Through research, collaboration, and innovation, we will help close the gap between your perception and your customer’s reality.
Chandon or Budweiser? Both. Either. But not together.